McDermotts Castle Lough Key. Image credit: Tourism Ireland
About Irish Routes
Irish Routes was created for travellers who want more from a trip to Ireland than a tick box check list.
We design tailor-made journeys that balance beautiful places to stay with the people, landscapes, food, stories and experiences that make a trip feel genuinely memorable. Sometimes that means taking the slower road. Sometimes it means choosing a small guesthouse over a grand hotel, or spending an extra night somewhere special rather than squeezing in another stop.
Founded by Condé Nast Top Travel Specialist Meg MacMahon, Irish Routes brings together years of professional bespoke travel experience with first-hand knowledge of Ireland and a deep belief that thoughtful planning can completely change the way a place is experienced.
Every journey is designed from scratch around you. Your interests, your pace, the way you like to travel and the things you want to remember long after they return home.
Our approach
The best trips rarely come from trying to fit everything in.
They come from knowing what to prioritise, where to linger and which experiences are genuinely worth making time for. That might mean building a route around a brilliant local guide, finding the right place to stay in a landscape you want to wake up in, or leaving enough space in the day for something unexpected.
We research Ireland first-hand and work with people who know their corner of the country deeply, so recommendations are made because they suit the journey, not because they happen to appear on every itinerary.
The aim is simple: to create a trip that feels effortless to travel, personal to you and full of the kind of moments that make you wish you could do it all over again.
Meet Meg MacMahon
Founder of Irish Routes | Bespoke Ireland Travel Specialist
Before founding Irish Routes, Meg spent several years designing tailor-made holidays for a luxury travel company in London, creating complex, high-value journeys across Australia, New Zealand and Southeast Asia.
It was there that she learned just how much difference good travel design can make. The right hotel in the right place, enough time to actually enjoy it, a guide who changes the way you see somewhere, or knowing when to leave something out entirely can shape a whole trip.
In 2026, Meg was named a Condé Nast Top Travel Specialist in recognition of her work in bespoke travel.
Irish Routes grew from the idea of bringing that same level of care and judgement home to Ireland.
Now based in Co. Clare, Meg spends much of her time travelling the country, visiting hotels, meeting guides and experience providers, walking routes, eating very well and finding out what is genuinely worth recommending.
She created Irish Routes for travellers who want to experience Ireland in a way that feels considered, personal and full of character, with someone they can trust to make the hundreds of small decisions that turn a good holiday into a brilliant one.